Gillette ad director. It was submitted about 2 years ago.

Gillette ad director " Jul 16, 2024 · Discover Gillette’s approach to male grooming marketing. 07, 2020 Gillette has today launched a powerful new campaign that champions the true spirit of young men in football. Today we shine a light on Aaron Gillette, Director of Marketing. Jan 16, 2019 · Pankaj Bhalla, North America brand director on Gillette says the controversy was not the intended goal of the ad, which is part of a larger campaign that takes a look at redefining Gillette’s longtime tagline “The Best a Man Can Get,” in different ways. So, now we understand the production company who Gillette commissioned to make this ad, and its director. In January 2019, the company Gillette released a short movie “We believe” as advertisement for the brand. Final Thoughts on the Gillette Marketing Strategy Gillette's successful marketing strategy can be attributed to a combination of factors. – Deodorant and body wash built for training. Other Notable Gillette Faces & Moments Beyond the Mele pair, Gillette’s historic ad line-up includes: Celebrity athletes: Derek Jeter, Tiger Woods, Josh Allen, among others. It was submitted almost 6 years ago by Senior Vice President & Office Head: Nishant Saurabh of Grey. The commercial showcases a diverse group of individuals who are known for their achievements and influence in various industries. Jan 17, 2019 · Here's what Gillette has to say about its woke viral ad and the (marginal but loud) negative response to it. Models that never even went to battle were still marketed to the general buying NEW YORK - A commercial for the Gillette razor brand that supported #MeToo movement and called on men to change their behavior has triggered a heated controversy online. It was created for the brand: Gillette, by ad agency: Proximity. An updated brand Over this past year, the ad, which was developed by Gillette’s advertising agency, AOR Grey, and directed by Kim Gehrig, has received some extremely controversial opinions—and most of them were on the bad side. ” Now the shaving company, owned by Procter & Gamble, is calling on men to be better in a new ad that has already provoked controversy. 82 billion Stock Exchanges: New York Boston Midwest Pacific London Frankfurt Z ü rich The Gillette Company offers a wide range of personal-care products for men and women, including Jun 7, 2022 · Advertisements like these were prevalent in newspapers, evening posts and journals, talking about the reliability and performance that soldiers trusted the Gillette razor to give. It was submitted over 6 years ago. Jun 23, 2021 · Ever since Gillette released the controversial ‘The Best Man Can Be’ ad, the public’s perception of the men’s grooming brand has totally changed. Jun 19, 2025 · Who Are the Guys in the Gillette Labs Commercial? Decoding the Faces of Modern Shaving The Gillette Labs commercials showcase a diverse cast, reflecting the brand’s push for inclusivity and highlighting real men experiencing the benefits of their innovative shaving technology. The Best Men Can Be is an attempt to address negative behavior among men, including bullying, sexism, sexual misconduct, and toxic masculinity. [00:00 - True quality goes beyond design. Let’s take a closer look at some of the football players featured in the Gillette commercial and delve into their personal lives, careers Jan 15, 2019 · Pankaj Bhalla, North America brand director on Gillette says the controversy was not the intended goal of the ad, which is part of a larger campaign that takes a look at redefining Gillette’s longtime tagline “The Best a Man Can Get,” in different ways. Gillette wisely taps into social media trends by featuring the father-son TikTok duo in their ad, appealing to a wide audience and modernizing their image. What it does showcase is man’s role in changing the narrative surrounding masculinity. By embracing this global shift, Gillette has been able to leverage its strong brand reputation and adapt its marketing strategies to capture the attention and loyalty of consumers in different regions. Get the details of Susan Gillette's business profile including email address, phone number, work history and more. The ad brought forth passionate responses from those who support it as well as those who rebuke the message. A. Actually, a discussion is necessary. Apr 25, 2024 · The campaign reflected the belief of Gillette’s leadership that the brand needed to “take a stand” in order to attract younger users it was missing out on, as CEO Gary Coombe explained in a conference I attended and posted on. Orchestra Directors Changing the face of history since 1901. The “No Shave November” ad was created when Covid testing was made widely available and sanitary levels had been more standardized. Product: Gillette Mach3 Advertising Agency: BBDO, Guatemala Art Director: Adolfo Lazo / Copywriters: Juna Manuel Ordoñez, Jaime Cueto / Photographer: Andres Guidali / Post Production: Giovanny Diaz Discover Gillette's century-long commitment to helping men be their best and promoting positive role models. The Gillette “Best Men Can Be” Campaign – A Shift in Direction In 2019, Gillette made headlines with its bold “We Believe: The Best Men Can Be” commercial, which tackled issues of toxic masculinity, bullying, and harassment. The Gillette Company was founded by King C May 24, 2019 · Released in January, a Gillette advertisement addressing masculinity in the #MeToo era caused men's rights activists to call for a boycott of the brand. Unique old collectible advertisements for Gillette Safety Company, Old Spice, Remington Rand, Schick, Shulton, Silver Star Razor Blades, Sunbeam and more! Includes razors, shaving cream, razor blades. Product: Gillette Mach3 Advertising Agency: BBDO, Guatemala Art Director: Adolfo Lazo / Copywriters: Juna Manuel Ordoñez, Jaime Cueto / Photographer: Andres Guidali / Post Production: Giovanny Diaz Jun 3, 2025 · Client: Gillette España Advertising Agency: Proximity, Madrid, Spain Global Chief Creative Officer: Eva Santos Executive Creative Director: Susana Pérez Creative Director: David Despau Creative Writers: José Cope, Albert Alcacer, Fernando Esteban Art Director: Gerardo Vaquerizo Video Coordinator: Elías Maldonado Technology Dire: Víctor Experience an exceptional shave with Gillette men's razors, engineered to give you a comfortably smooth shave every time. What’s surprising is the choice of testimonials: a father and a son talking about this product, two actors TikTok users know very well. This Digital medium campaign is related to the Health industry and contains 1 media asset. Based in Boston, Massachusetts, United States, it was owned by The Gillette Company, a supplier of products under various brands until that company merged into P&G in 2005. Another one - fresh from the oven. Jan 15, 2019 · Gillette announced Monday it also plans to donate $1 million per year for the next three years to non-profit organizations “executing programs in the United States designed to help men of all Feb 7, 2012 · Each of the entertainers is a part of Gillette’s “Master of Style” campaign that says, “when you’re a master of style, every bit of facial hair matters. The social media conversation has commanded both support and outrage. Learn about their innovative campaigns, product quality, and emotional branding. Jan 15, 2019 · The ad, developed by Gillette’s advertising agency, Grey, was defended and praised by the actress Rosanna Arquette, the comedian Pete Dominick, the screenwriter and director Jeffrey Reddick Jan 15, 2019 · A Gillette advert which references bullying, the #MeToo movement and toxic masculinity has split opinion online. Jan 15, 2019 · Today, the battle for men’s souls reached an extraordinary new frontier: men’s shaving brands. It was submitted about 2 years ago. This 360°, Digital, and Film media campaign is related to the Beauty industry and contains 4 media assets. Ad for Gillette | Discover ads and commercials by BBDO New York (The city is my gym. Bryson Gillette Advocacy (BG Advocacy) is an independent partner agency that focuses specifically on government advocacy and public affairs, complementing Bryson Gillette’s broader communications services. Some are decrying the advertisement as being biased against men, while others are applauding the company’s efforts to affect social change. It’s bland, soulless, corporate, the kind of video you’d watch during a sensitivity training session. Jan 17, 2019 · The new Gillette razor ad, titled “ We Believe: The Best Men Can Be ” has sparked intense debate over its perceived bias. Her notable commercial works include Run This Town and Stay for Rihanna's Super Bowl LVII Halftime Show, The Greatest for Jan 15, 2019 · The Gillette ad isn’t offensive - it’s lame. Procter & Gamble’s Grooming segment, which includes Gillette, delivered an estimated 7. Feb 7, 2019 · The strategy consisted of posting 30-second and one-minute-30-second versions of the ad to Facebook, YouTube and Twitter. The 3-in-1 razor trims, shaves and edges with precision. A team of four was able to bring this to Aug 14, 2012 · Adrien Brody, Andre 3000 and Gael Garcia Bernal are masters of style. Beyond the countless hashtags and boycott posts and talking head Jan 15, 2019 · Gillette's new ad about toxic masculinity and #MeToo drew quick and sharp criticism. Watch short videos about gillette guard ad from people around the world. Some experts say it was a strategic move meant to appeal to millennials. The company’s “We Believe” ad – a one minute and 48 second spot posted to its social media accounts Jan 15, 2019 · Gillette uses new ad to urge men to get rid of 'toxic masculinity' in #MeToo era A Gillette spokesman told "GMA" the company "felt compelled to get involved. 2018 SKINGUARD Gillette® SkinGuard is our first razor specifically designed for men with sensitive skin and razor bumps. 4. See for yourself! “This is an important conversation happening, and as a company that encourages men to be their best, we feel compelled to both address it and take action of our own,” Gillette brand director Pankaj Bhalla told the Wall Street Journal. The ad featured a montage of scenes depicting traditional masculine behavior—some negative, like Jun 3, 2025 · Tampa Bay Ray and Gillette Young Gun Evan Longoria makes a crazy bare hand catch right before it hits a reporter. It was created for the brand: Gillette, by ad agency: Grey. The controversy has generated an immense amount of views and engagement across social media platforms, but the ad’s performance has been notably strong on Twitter, with over 100,000 posts referencing the ad. On Monday, the brand, which is owned by Procter & Gamble, released a new short film called Jun 5, 2025 · More shaves than you can imagine. Jan 16, 2019 · The ad, developed by Gillette's advertising agency, Grey, was defended and praised by actress Rosanna Arquette, comedian Pete Dominick, screenwriter and director Jeffrey Reddick, Arianna As everyone knows, Grey’s Gillette ad, released more than ten days ago, was the talk of the chattering classes last week. For over a century, Gillette has been a household name synonymous with shaving excellence. 3 to 7. Marketing remains a primary growth engine, converting technology advantages into mental availability and repeat purchase. 8 billion dollars in fiscal year… Jul 7, 2000 · Gillette plans to spend $61 million in total marketing and advertising to introduce the new deodorant in the United States. ” Others Gillette is an American brand of safety razors and other personal care products including shaving supplies, owned by the multi-national corporation Procter & Gamble (P&G). Jan 16, 2019 · Pankaj Bhalla, North America brand director on Gillette says the controversy was not the intended goal of the ad, which is part of a larger campaign that takes a look at redefining Gillette's Jan 23, 2019 · The (likely) strategy behind the Gillette campaign Gillette’s ad, “The Best A Man Can Be” has sparked a heated debate. Oct 13, 2025 · Watch, interact and learn more about the songs, characters, and celebrities that appear in your favorite Gillette TV Commercials. The ad, released Monday on social media, takes on Jun 22, 2017 · A new ad by Gillette and Grey New York, which debuted before this year’s Cannes Lions festival, has proven that maxim with the touching tale of Kristian Rex, a New Jersey man tasked with caring . ” Connecting the video to the #MeToo movement and critiquing ‘toxic masculinity’, Gillette portrays a new, more responsible, gentle, empathetic masculinity for “the men of This professional campaign titled 'Shaving Stereotypes – The Barbershop Girls of India' was published in India in April, 2019. org, a site that celebrates “men who are advocates, mentors and leaders in their communities, demonstrating what it means to be a great man, every day,” backed by a $1 million-plus annual commitment for three years to organizations that help men be “their personal best. But the case study provides takeaways for all CMOs on It was created for the brand: Gillette, by ad school: Miami Ad School. It's 00:02 - that fresh blade feeling that lasts time 00:05 - after time after time. As more and more brands feel the pressure to engage in the bigger Jan 28, 2019 · When Gillette’s controversial short film, “The Best Men Can Be,” debuted earlier this month, social media lit up with negative comments. Learn about our mentorship initiatives. Jan 14, 2019 · Director of the spot is Kim Gehrig, who was selected via P&G's partnership with Free the Bid, a program that launched in 2016 that aims to get more female directors on ads. Gillette print ads and Gillette Gary Coombe Chief Executive Officer, Grooming Executive Sponsor, Corporate Wellbeing Gary Coombe leads P&G’s global grooming business, including the biggest shaving brands in the world—Gillette, Venus, Braun and King C Gillette—serving nearly 800 million consumers around the world. Jan 16, 2019 · The director behind Gillette's controversial new ad is a woman whose past work includes an ode to female genitals and a short film that explores 'toxic masculinity' featuring a protagonist whose Jun 22, 2023 · It’s Been Four Years Since that Gillette Ad What we’ve learned since about how the US talks about masculinity It was the ad that shattered the internet. ” Connecting the video to the #MeToo movement and critiquing ‘toxic masculinity’, Gillette portrays a new, more responsible, gentle, empathetic masculinity for “the men of Jan 15, 2019 · The ad is part of a broader brand repositioning that turns Gillette's 30-year-old tagline, "The Best a Man Can Get," on its head. Jun 23, 2025 · Unveiling the Faces of Gillette Labs: A Deep Dive into the 2025 Commercial The 2025 Gillette Labs commercial features a diverse cast, highlighting the brand’s commitment to inclusivity and innovation. The commercial was shared on July 6 and presents the last Gillette razor. One of the stars of the Nov 17, 2025 · Unveiling Procter & Gamble's prestigious honors and commitment to excellence in all aspects. The razor company's short film, called Believe, plays on their famous slogan "The A Letter To My Dad’ with Ian Wright | Gillette UK “This Father’s Day, Gillette is partnering with former professional footballer, broadcaster and Dad, Ian Wright, as he reveals the role models in his life and how they’ve played a central role in making him be the best he can be. This Film medium campaign is related to the Health industry and contains 1 media asset. Production House : Open Air Films Director : Brent Bonacorso Producers : Priya Sreedharan, Wasim Khan and Chris Wagner Sales & Marketing Head : Danish Zaidi Jan 19, 2019 · Gillette's new ad, "We Believe", takes on the issues of "toxic masculinity" and has generated both praise and calls for #boycotts. Gillette put out an ad declaring that the vulgar, low-class behavior demonstrated in the ad is how all men are, and only the ones who saw their ad and decided to 'be better' weren't like that. Ambassadors to Germany / U. This key leadership position with FRESH IDEAS (a Compass Group company) is directly responsible for the successful operation of Campus Dining Services at Gillette Community College. But how do they maintain their dominance in a competitive market? The answer lies in their powerful marketing strategies, particularly their use of captivating print ads, television commercials and experiential communication. The campaign title is a play upon a notable past Gillette ad slogan "The Best a Man Can Get", which dates back to the 1980s. Jan 15, 2019 · In a new ad campaign, the razor company Gillette is asking men to commit to kindness, solidarity, and common decency. It was part of Gillette’s evolving effort to highlight stories of real people while reshaping the narrative around masculinity, self-care Kim Gehrig is an Australian director whose body of work spans television shows, commercials, music videos, documentaries, short films and branded entertainment. The film shows men being role models by stepping in to stop bullying and harassment and Jan 15, 2019 · Why Gillette’s toxic masculinity ad is annoying both sexists and feminists The Procter & Gamble-owned razor company used its Super Bowl ad to weigh in on #MeToo. It was submitted over 14 years ago. It works to minimize tug and pull and cut hair at skin level, helping to prevent irritation. Jan 15, 2019 · While it focuses on important social issues related to masculinity, Gillette has alienated a large proportion of its target market. I included a small team of one camera op, one actress, and one asst. ” The backlash After an early story on “We Believe Dec 15, 2020 · In January 2019, the company Gillette released a short movie “We believe” as advertisement for the brand. Credits Advertising Agency: BBDO, New York, USA Chief Creative Officer: David Lubars Executive Creative Director: Toygar Bazarkaya Sr Creative Director: Jon Mar 31, 2025 · Gillette Commercial 2025. Major Generals / U. Predictably, men’s-rights activists and affiliated groups are rejecting this out of hand. The video features a real father and son, the latter of whom is transgender. S. What’s most shocking however is the assumption some have made that … Jan 21, 2019 · Nike vs. Feb 23, 2022 · Gillette launches premium division with first heated razor The Gillette brand director points to the partnership with Norris’s Quadrant gaming collective, a gaming and lifestyle brand that is building an esports community of pro-players. Credits May 20, 2024 · GilletteLabs commercial features TikTok stars Joe & Frank Mele using futuristic razors, blending old and new generations in a fun way. Directed by Great Guns’ DZ [formerly Daisy Zhou], the film features Premier League footballer Raheem Sterling and showcases a number of cinematic vignettes that explore the evolving Sep 6, 2017 · This print ad for Gillette in Israel targets milleninials who are bout to become first-time fathers. Jan 22, 2019 · Gillette is working to create an emotional connection to something deeper with its customers. During this transformational time, the Executive Jan 15, 2019 · “Gillette felt compelled to address an important conversation,” Pankaj Bhalla, Gillette’s brand director for North America, told Boston. Sep 30, 2025 · The Director of Dining Services is an exciting opportunity for an energetic, entrepreneurial food service operator who is constantly seeking a better way to conduct business. The video urges men to hold each other to a higher standard and Gillette’s message is important because it invests in a social cause. Jun 3, 2025 · Gillette print Gillette print ads Gillette print Gillette print ads Gillette print Take it all off Advertising Agency: BBDO, New York, USA Chief Creative Officer: David Lubars / Executive Creative Director: Toygar Bazarkaya / Senior Creative Directors: Kara Goodrich, Cesar Finamori / Art Director: Cesar Finamori / Copywriter: Kara Goodrich / Account Supervisors: Henrie Clarke, Cassi Pires, Jen Feb 18, 2020 · The Gillette ad features a soundtrack provided by YOUTH MODE producing a bespoke piece by composer Ash Hanif Gillette, a 118-year-old men’s grooming brand and two-time winner of the World Branding Awards, launched its latest campaign in the UK, ‘Made Of What Matters’ featuring global ambassador Raheem Sterling, that sees one of the world’s leading experts in men’s grooming use Jan 14, 2019 · Gillette’s newest advertisement isn’t about shaving, or beards or personal hygiene. Dubbed "the dad test," this print ad doesn't demonstrate a product so much as the way your beard feels against a soft newborn's skin, with different roughness levels used. Here we take a look at how they weighed into tackling social justice issues – and the future of the brand’s marketing. The razor shaves hair and protects the skin, thanks to its unique SkinGuard positioned between the blades. Jan 15, 2019 · Gillette has been known for the past 30 years as a brand for men with the tagline, “The best a man can get. Feb 7, 2020 · DZ Directs Gillette's Powerful New Campaign Starring Footballer Raheem Sterling Feb. While watching the Gillette ad, I was reminded of this powerful spot, which was created in 2010 for a CCP program called Brothers for Life in South Africa. He also acknowledged that the ad was likely to be divisive, saying: “We expected debate. Jan 15, 2019 · The new Gillette ad doesn’t feature shaving gel or razor blades. We developed a digital campaign centered on Rich-Media online ads, engaging the audience with product features and lifestyle benefits, paying off their brand promise of providing a whole new level of smoothness. All the while, this endorsement marketing technique built the reputation and house-hold name of the Gillette Safety Razor Company. " Jan 15, 2019 · A new Gillette commercial calling out “toxic masculinity” has sparked both praise for and criticism of the razor company. Instead of promoting their core product (razor blades), Gillette takes their ancient slogan "The Best A Man Can Get", and builds on that for this inspiring "toxic masculinity ad" asking: “Is Job Summary The Executive Director for Strategic Marketing and Communications will shape how Gillette Community College District’s (GCCD) brand strategically interacts and intersects with internal and external stakeholders, including prospective students, enrolled students, alumni, industry partners, and the communities served by the college. Gillette P&G Brand Director Pankaj Bhalla tells Ad Age its goal was to provoke conversation, so Gillette no doubt expected polarization. The work we do here is changing the local media industry, and these are the people who are making it happen. Jan 15, 2019 · Fangirling so hard over whatever marketing firm helped Gillette craft their latest campaign. It was submitted over 8 years ago. Advertising Agency: BBDO, New York, USA Chief Creative Officer: David Lubars / Executive Creative Director: Toygar Bazarkaya Jun 4, 2019 · Gillette advertisements made by the best advertising agencies like JWT, BBDO, Ogilvy, TBWA, Publicis, Leo Burnett, Grey. director. The Director ensures client, customer This professional campaign titled ' Venus ComfortGlide Summer Campaign' was published in Egypt in June, 2023. BG Advocacy will combine traditional lobbying and advocacy with a full suite of communications services offered by Bryson Gillette, leveraging their expertise in narrative development and Jan 16, 2019 · A Gillette ad for men invoking the #MeToo movement is sparking intense online backlash, with accusations that it talks down to men and groups calling for a boycott. Gillette, the best a man can]. The campaign’s initial short film, conceptualised by Grey ( Joe Mongognia, Patrick Libresse, the feminine hygiene brand who shocked many with their #BloodNormal campaign last year, is back with a lighter tone and far more fun in this new spot from Somesuch director Kim Gehrig with post by Time Based Arts. Shop shaving products & more! Jun 3, 2025 · More shaves than you can imagine. One thing Gillette has done is that they’ve successfully sparked a larger conversation—a conversation that can be divisive and heated, but is one that matters. The razor company's short film, called Believe, plays on their famous slogan "The Jan 17, 2019 · If you thought Gillette’s highly unpopular ad was an insulting strike at men and a nod to every radical feminist buzzword and male stereotype then you’ll be shocked to know that the director behind the ad is as ridiculously woke as her commercial. Gillette was releasing their Venus brand of high-end razors for women, and wanted to exclusively promote it through an online ad campaign. ) Campaign for Gillette. Jan 15, 2019 · A Gillette advert which references bullying, the #MeToo movement and toxic masculinity has split opinion online. Just weeks before the 2019 Super Bowl Nov 24, 2023 · Fans might be interested to learn that the father and son duo in a recent ad from GilletteLabs are well-known thanks to social media stardom. Gillette Razors & Trimmers's advertising profile, including ad spend, recent creative, company contacts, & the analysis you need to reach key decision makers and generate more business. Follow Us Loading Advertising / Television Commercials / Fashion/Beauty Gillette ad Previous | Next Paloma Lopez, art director Nilo Zimmerman, director of photography The Viral Gillette Ad That Touched Millions In 2020, Gillette released a razor commercial that stood out from the rest—not for its bold messaging, but for its tender simplicity. Jan 18, 2019 · The ad, developed by Gillette’s advertising agency, Grey, was defended and praised by the actress Rosanna Arquette, the comedian Pete Dominick, the screenwriter and director Jeffrey Reddick Advertising Director at Gillette News Record · Versatile manager who enjoys developing talent and skills of sales teams. com in a statement responding to the negative feedback. And of course, some attitudes are in the middle. Oct 16, 2022 · Gillette used the ad to talk about social justice and was the first company to talk about toxic masculinity. Credits The shaving brand Gillette has launched a new ad campaign in response to the Me Too movement. Mar 5, 2025 · In 2019, Gillette razors made waves with a new ad that addressed toxic masculinity through the frame of Gillette’s past advertisements. We were tasked with differentiating the Gillette On Demand social from other Gillette product posts. Insights, analysis, imagery, videos Jan 18, 2019 · Gillette is getting all of the headlines but modeling positive behaviors is a technique we have used in our messaging around the world, where the patriarchy has long dominated many societies. 3 days ago · BWXT Director of Business Development Josh Parker speaks with members of the public, including city council member Chris Smith, after giving a presentation at Tuesday’s Chamber of Commerce Watch all of your favorite Gillette commercials. “We are taking a realistic look at what’s Gillette, founded in 1901, built a category-defining franchise on the razor-and-blades model and relentless product innovation. Watch the commercial, share it with friends, then discover more great Gillette TV commercials on iSpot Latest Gillette ad creatives to inspire your next advertising campaign. The new “We Believe” ad — a 48-second spot that Gillette shared Jul 20, 2022 · Gillette’s ad garnered both immense praise and intense criticism. Credits Advertising Agency: Proximity, Madrid, Spain Global Chief Creative Officer: Eva Santos Executive Creative Director: Susana Pérez Creative Director Feb 5, 2019 · Our team at Gillette sparked an important worldwide conversation with the new “We Believe” ad. It was submitted over 7 years ago. Boys watch Feb 6, 2024 · The ad dovetailed with the launch of Gillette’s TheBestMenCanBe. The film was highly self-critical of The Best a Man Can Get campaign Gillette had used consistently for 30 years. Let’s take a closer look at some of the prominent figures in the Gillette Labs commercial. The commercial showcases various NFL players who exemplify strength, determination, and resilience both on and off the field. Credits May 11, 2018 · The Gillette Company Prudential Tower Building Boston, Massachusetts 02199 U. Another online ad features one-handed NFL rookie Shaquem Griffin. I currently work in media, but have sold a variety of products. The Gillette ad shows young boys chasing and bullying each other. Explore our free collection of ad commercials from around the world - footage, competitor insights, media metrics and more. This professional campaign titled 'Man Enough - Shaving Stereotypes' was published in India in November, 2019. The video became one of the most talked-about ads of the year. Credits Advertising School: Miami Ad School Berlin, Germany Creative Director: Niklas Fring-Rupp Art Director: Sebastian Regfeldt Copywriter: Lorenza This professional campaign titled 'BabyFace Haptic Texture Tablet' was published in Israel in June, 2018. Jun 3, 2025 · Gillette print Gillette print ads Gillette print "U. The brand backed up the campaign with a $3 million donation to The Boys & Girls Clubs of America. I still was able to keep the team small by writing the commercial, art directed the location directed, performed in it, and edit/colored it. This Integrated medium campaign is related to the Beauty and Personal Accessories industries and contains 1 media asset. The actors are primarily non-professional models, chosen for their authentic looks and relatable personalities This ad didn’t just spark conversation, it started a quiet revolution, one shave at a time. ” Vintage Shaving Ads Original period shaving magazine vintage ads display wonderfully matted and framed. ️💪 Credits: Brand: Gillette India Agency: Grey Group India Director: Puneet Prakash CCO: Sandipan Bhattacharya Creative Team: Juneston Mathana, Pooja Ambulkar, Bhavesh Kosambia & team #marketing #advertising #gillette #stereotypes #ads # The Gillette commercial featuring football players has gained a lot of attention for its powerful message and star-studded lineup. Joe Mele's social media success skyrocketed during the pandemic, showcasing the power of family dynamics Jan 16, 2019 · Gillette's ad drew both support and criticism. It was created for the brands: Gillette, Gillette Venus, and P&G, by ad agency: Kijamii. This Print medium campaign is related to the Health industry and contains 3 media assets. Gillette North American Brand Director Pankaj Bhalla says the Gillette ad is about pushing men to become the best version of themselves. It was created for the brand: Gillette, by ad agency: BBDO. Jan 14, 2019 · As Gillette’s North American brand director Pankaj Bhalla pointed out when interviewed by The Wall Street Journal, the clip’s intention is not to bash men, but “aiming to inspire change”. Social impact storytelling: In 2019, Gillette featured transgender man Samson Bonkeabantu Brown in a raw, first-shave commercial with dad—marked moments in brand The recent Gillette Labs commercial has been making waves across social media, with many people wondering who the individuals featured in the ad are. Gehrig directed "The Woman Who Ate Photographs", an episode of Apple TV+ series, "Roar", starring Nicole Kidman. In the ad, Gillette reframes their slogan from “the best a man can get” to “the best a man can be. Our solve was a new look/feel with concepts that focus on the customer being in control of the subscription. Jul 7, 2022 · At BLOX Digital, we believe success starts with finding the right people. The ensemble includes actors Idris Elba, reprising his role as a sophisticated and confident ambassador; Lizzo, showcasing her empowering presence and celebrating self-care; Travis Kelce The father and son underwent rehearsals and discussions with the director to bring authenticity and emotion to their performances in the Gillette commercial. Gillette Labs, 00:08 - our best ever razor with up to 30 smooth 00:10 - shaves per cartridge that lasts up to 00:13 - 50% longer than the most sold fivebladed 00:15 - razor. Credits Apr 9, 2019 · A few short months after Gillette shook the internet with an ad about toxic masculinity that engaged with the #MeToo movement, the razor company is challenging stereotypes again. (617) 421-7000 Fax: (617) 421-7123 Public Company Incorporated: 1917 as Gillette Safety Razor Company Employees: 30,400 Sales: $3. On Tuesday, Gillette released an ad that takes stock of a handful of cultural issues that have Jan 16, 2019 · Pankaj Bhalla, Gillette’s North America brand director said that he hopes that the video will inspire men to act like role models and show children how to treat people with respect. But research supports the idea that "toxic masculinity" is, in fact, detrimental to the mental and physical health of boys and men. This article provides a historical perspective on Gillette's Jul 6, 2023 · In July 2023, the advertising world was shaken by an ad released by Gillette Labs featuring two famous personalities on social media. Oct 7, 2020 · Commenting on the Gillette India advertising journey, Juneston Mathana, Group Creative Director – GREY group India says that it is reflective of brand's journey over the past 5 years – turning from an industry-leading innovator to a heart-warming storyteller. Jan 16, 2019 · Despite the backlash, the fact that the Gillette ad exists at all is an undeniable sign of progress. Some people took to social media and vowed to boycott Gillette, or argued it was a “ global assault on masculinity. This commercial features Gillette Fusion ProGlide Styler. According to the release, the goal of the ad is Oct 16, 2022 · Gillette made social justice a focal point of the advertisement and was the first to address the issue of toxic masculinity. usli sim skitms yyf kfnuxhmu qwm pwmblvow wxgyxh srnn ruft ggsqv mzkjpl kbwxg yfawrat tjjajt